Following Face book’s aggressive campaign to gain public support for Free Basics, Parminder Jeet Singh, in this article, "What Free Basics Did Not Intend To Do" argues how while the campaign utterly failed in its intended purpose, its unintended consequences may have done a lot of good to India. Firstly, it helped make a case for governments providing a basic data package as an entitlement to everyone. Secondly, it helped shape a new level of consciousness around digital rights, which can look critically at Internet's free services model. Thirdly, the manner in which Facebook used its monopoly platform to launch a campaign in its support brings forth the issue of 'platform neutrality', which will become an important one in the near future.
|What Free Basics did not intend to do||495.83 KB|